Anuj Desai

171 17th Street NW
Suite 2100
Atlanta, Georgia 30363
404.873.8658 phone

Anuj Desai is a partner in the Litigation Practice and Intellectual Property Team. Mr. Desai also serves as co-chair of the firm’s Diversity Committee. He runs a hybrid litigation and transactional practice that focuses on delivering high quality and efficient solutions to his clients’ dispute resolution and intellectual property legal needs.

As part of his dispute resolution practice, Mr. Desai regularly appears in state and federal courts throughout the country in complex commercial and intellectual property litigation matters, and has also handled cross border litigation matters. He is also well versed in leading and coordinating inter partes trademark proceedings worldwide, including trademark opposition and cancellation proceedings, before the United States Patent and Trademark Office (USPTO). Mr. Desai advises clients on dispute avoidance and alternative dispute resolution strategies, but also has first chair experience in handling trial and injunctive relief proceedings, and appeals. Mr. Desai serves a variety of industries, but his practice is focused primarily in the retail, software, technology, pharmaceutical, and healthcare IT fields.

Mr. Desai is trusted intellectual property counsel to a number of companies, ranging from start-ups to multi-billion dollar international corporations. He is responsible for the protection and enforcement of his client’s brand portfolios, which often consist of hundreds or thousands of trademark filings worldwide. Day to day, he regularly provides cutting-edge advice to clients and in-house legal departments for all aspects of creative intellectual property, including on matters of trademarks, licensing, infringement, creative review, copyrights, FTC compliance, social media, and contract negotiation. He has great familiarity with the consumer products, software, restaurant, entertainment, utility services, and industrial technology market sectors. Additionally, Mr. Desai is well-recognized for his strategic and practical advice to clients regarding the development, use, and divesture life cycle of their brands, whether in the US or abroad. Mr. Desai is a longstanding member of the International Trademark Association (INTA) and currently serves on its Alternative Dispute Resolution Committee.

Mr. Desai’s prior profession as an e-commerce and customer relationship management (CRM) consultant for a global consulting firm, and subsequently as an eBusiness application architect for a multinational document management company, provide him with perspective on practical business issues faced by his clients in areas of software, technology and marketing. His transactional practice has a significant focus on inbound and outbound contracts and licenses involving software, cloud subscriptions, SaaS solutions, professional services agreements, and the like.

Additionally, Mr. Desai’s fluency in Hindi and Gujarati uniquely enables him to serve the inbound and outbound legal needs of Indian clients. Mr. Desai represents numerous clients on a pro bono basis in both litigation and transactional matters, and has been recognized for his services by the Atlanta Volunteer Lawyers Foundation and Pro Bono Project of the State Bar of Georgia.