Lisa M. Vicine

Lisa is the Chief Marketing Officer for AGG where she oversees the firm’s business development, communications, branding, and marketing technology initiatives. She works with her team to facilitate collaboration across industry teams and practices, and to leverage the firm’s content across multiple channels.

Lisa has 25 years of experience in marketing and business development at professional services firms.

Prior to joining AGG, Lisa served as Director of Business Development at King & Spalding where she managed a global team that utilized the firm’s business development platform to strengthen client relationships, expand their client base, and establish lawyers as industry thought leaders.

She previously led the marketing function at an AmLaw 200 law firm where she was responsible for developing and implementing marketing and business development initiatives across the firm. She also draws from a solid base of branding and strategic advertising that she gained while working at several prominent advertising agencies.

Lisa is a member of the Legal Marketing Association, American Marketing Association, and Forbes Communications Council. She is engaged in both the broader marketing and legal marketing communities as a speaker and contributor.

Lisa holds a Bachelor’s degree in Marketing.