Alan Minsk Featured in Medical Marketing and Media

On November 5, 2008, Alan Minsk was featured in the Medical Marketing and Media article, “Growing Number of Consumers Rate Rx Drugs Online.” The piece addresses the over 60 million adults in the US who are now using websites to post their comments and reviews on drugs and treatments. “Consumers commenting on products online are not all bad for manufacturers, since it provides unsolicited information to marketers,” added Mr. Minsk. To read the article in its entirety, please click here.